FAQs

FAQs for Advertisers


FAQs for publishers


FAQs for Advertisers


What is special about text link advertising?
Textlinks are static HTML links. They help to obtain targeted traffic from topic relevant sites, leading to high conversion rates.

How is the price of a text link determined?
Our pricing algorithm - amongst other things - factors in the topic of a site, the positioning of the link, the total number of links marketed, the number of external links, the age of the site, the quality of the link neighbourhood, the industry, etc.

How can I manage my active text links?
You can manage your active links under My purchases. You will find an overview as well as options to change and renew links. In case of questions, please feel free to contact our support at .

How can I renew my link placements?
LinkLift offers two renewal options at Renew purchases: The manual and automatic renewal.
The most convenient renewal option is auto renewal. You can set auto-renewal at the time of the order or switch manually renewing links to auto renewal later on. Note that for every renewal a new order is created (and deducted from your LinkLift account) 10 days prior to the renewal anniversary so as to lock pricing and inventory in.
If you choose the manual renewal option, you will receive an email notification 10 days prior to the termination date of the link. This way you can make sure the link does not expire involuntarily. The manual renewal can be effectuated at Renew purchases. Note that you only have priority over new advertisers on a publisher website if you renew prior to the expiration of a link.

Why did LinkLift switch to showing net prices?
Since January 1st, 2007, and in recognition of the international and predominantly business customer base, LinkLift is only displaying prices net of V.A.T. and other local taxes. If - depending on your country of domicile as well as your V.A.T. status - local taxes apply, these will be added in the checkout process prior to the order confirmation. To ensure proper tax calculation, please provide us with your V.A.T. ID as well your country of domicile/residence.

What should be taken into consideration when paying via PayPal?
If you chose payment via PayPal, your orders are mostly processed real-time. However, in care cases Paypal does not provide us with the proper status code. If we do not get these codes from Paypal within 30 following an order, the order is cancelled.

What can I do in case of questions regarding invoices/credits?
Our invoices are generated at the end of the month. As our links are booked on a monthly period basis, all periods that ended in the current month are being invoiced. To put it differently, the invoices occurs in the month following the order. Example: You have ordered on September 15. The publisher approves the order and the link goes live on September 16 for a period of 30 days. The link period's end is thus October 16, and therefore this period is going to be invoiced on October 31. Depending on whether or not you have registered as a company or private person, as well as on your country of domicile, you will receive invoices with or without V.A.T. taxes. The invoices can be viewed and downloaded via My account. The button "Show Invoices" will appear as soon as the first invoice has been generated. You can choose from both HTML display as well as PDF download. In case of questions, feel free to contact our support at .

FAQs for publishers


Do I have control over the links appearing on my website?
Yes, you have full control over all links that are going to be appearing on your site. For every link request you are receiving an email notification that your review is required. You can then approve/reject a request at Approve New Text Links within one workday. In case we do not hear back from you, we will approve/reject the request on your behalf, so as to ensure speedy processing for our advertisers as well. In case of questions, please feel free to contact our support at .

Can I run links in addition to other advertising programs/networks?
Yes, you can sell links via LinkLift in addition to any context sensitive advertising system since LinkLift itself is not an context sensitive ad format.

When will my LinkLift account be credited for a link booked on my website?
Every time a link period ends, LinkLift credits the revenue share to the publisher's account. A link period begins as soon as a link has been approved and goes live, and it ends after one month. LinkLift will also provide a email statement at the end of the month for all credits.
Example: If a publisher approves a link request on September 18, the link will go live on September 19 for a 30 day period. The period will end on October 19, and we will credit the publisher's account with the revenue share for the respective link. The invoice will be generated for all credits at the end of October.

When can I cash out my balance?
Once your LinkLift account balance surpasses  £20 you can trigger a manual payout request, which we'll verify and effectuate via PayPal.
Note: All payout requests are batched and processed one time per week. As a result, you may experience a lag between the date that you request a payout and the date that you receive the deposit. In the next few days, you should see the amount that was requested tranfered to your PayPal account.

How are prices for links on my sites determined?
Our pricing algorithm - amongst other things - factors in the topic of a site, the positioning of the link, the total number of links marketed, the number of external links, the age of the site, the quality of the link neighbourhood, the industry, etc.

What is my revenue share of the links sold off my sites via LinkLift?
You will receive a payout of 70 % of the proceeds from the links on your website. For the remainder, LinkLift will take care of customer acquisition, ad delivery, accounts receivables, monitoring, and customer care.

How long does it take for LinkLift to approve a new website?
We try hard to review and approve your newly submitted websites as quickly as possible. The process usually takes about one to three business days. If your web site is approved, you will get an email notification asking you to install our plugin/script. After that, we need another business day to make a final review and start sellink links off your site.

What can I do if I can't properly install my plugin/script?
Please feel free to contact our support at .

Can I also use LinkLift if my site is using static HTML?
Maybe. This however requires you to have some experience in dealing with web hosting companies, to have access to a web host supporting PHP, as well as an Apache webserver. Installing our (dynamic) PHP script in (static) HTML pages is then possible one of the following methods:

1) The first way requires your hosting provider to give you access to the ".htaccess" file. Furthermore, the PHP module "mod_rewrite" needs to be available in your Apache. It provides the means for treating .html (or .HTM) files as PHP. What you need to do to implement this way is to create a file named ".htaccess" in the root directory and add the following line:

AddType application/x-httpd-php .html

2) The second way requires you to have access to the configuration file(s) of your Apache webserver. In httpd.conf, add the following to the block <IfModule mime_module>:

AddType application/x-httpd-php .html

This way, the webserver will process HTML files as if they were PHP files.

What do I need to do if the PHP script can't find the local XML file?
In case you save your PHP code in different directories, the script might not be able to find the local XML file. Please make sure the XML file is in the root directory of our site and that our script has read/write privileges.

Can I use LinkLift with my blog-hoster/blogging-system?
Unfortunately, LinkLift currently does not support blog hosters (such as Blogspot, Blogger, etc.). If you are hosting your own blog, we are currently supporting Wordpress, Drupal, Serendipity and Joomla.

What can I do in case of questions regarding invoices/credits?
A common known issue is incorrect V.A.T. taxation. Check your V.A.T. status at  £40. You either need to classify your account as either private or business. For businesses, we also require the V.A.T. ID if your business is located in the EU. Note that we cannot correct any credits that are false due to incorrect tax information after the invoice has been issued. In case of questions feel free to contact our support at .
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